Making a difference for species by a mile

Whether it’s standing up for caribou or taking action to help fish populations rebound, WWF is working here in Canada to help people and nature thrive.
Today we are presenting an easy way to support our work to build a future in which people live in harmony with nature. You can now use your AIR MILES® Cash Miles to donate to WWF.
Help us protect wild places, build economies that respect nature, and connect communities to nature. Use your Cash Miles to make a difference and, get a tax receipt for your donation.

Kermode Spirit Bear fishing for salmon in the Great Bear Rainforest, British Columbia, Canada.
Your support will help WWF ensure a healthy future for species—including the spirit bear—as well as the places they call home in Canada and around the world. © naturepl.com / Shattil & Rozinski / WWF

Visit airmiles.ca/donate then follow these four easy steps:

  1. Search WWF and click ‘Get Donation Code’
  2. Use your Cash Miles to get a donation code
  3. Click the link in your confirmation email
  4. Make your donation

This type of support can add up to have big impact. Since 2009, donations from AIR MILES® Collectors has totaled $200,000. Your support will help us continue our work to help species, habitats and communities.