Senior Specialist, Editorial

Position Description

The Senior Specialist, Editorial is an editorial expert that ensures WWF’s work is communicated across all platforms targeting appropriate audience segments. This involves leading the development of, or personally developing content for conservation programs and general communications for the organization. The role must ensure that all editorial content is of the highest standard and incorporates SEO and other digital best practices.
 

Key Responsibilities

Develop and execute the editorial content strategy across all relevant tools and platforms through consultation with various stakeholders.
Create, or lead in the creation of, various forms of  content for specific conservation programs and general communications to raise the profile of WWF-Canada, internally and externally.
Analyze content and produce versions that are conducive for consumption by various audiences (e.g., governments, scientists, other ENGOs, donors, and the general public) across various mediums (e.g., social, video, mobile, podcasts, websites, print, and broadcast).
Ensure the accuracy and conservation goal alignment of all content and assign work when required.
Ensure adherence of SEO best practices through monitoring and training.
Lead the development of a master calendar that provides visibility into upcoming projects and programs, reflecting the needs and timelines of other stakeholders.
Develop strategies to raise the profile of WWF-Canada, its work, and its staff.
 

What We Are Looking For

Undergraduate degree and at least 8 years of relevant experience
Expertise and knowledge of SEO, best practices, and emerging digital trends
Ability to secure earned media
Expert knowledge and application of CP style guide
Ability to develop and track KPIs using various tools including Google Analytics
Experience in creating compelling conservation content that appeals to different audience segments
Experience in science, conservation, and technical writing and reporting
 

Other Information

Full time permanent position.
Some travel may be required.
 

How to Apply

If you are interested in applying for this exciting opportunity, you may submit your application either through our online portal or direct mail. Please submit your application using one method only.
 
Online 
You can submit your cover letter and resume by clicking HERE. 
 
Direct Mail 
Attn: Human Resources Department 
410 Adelaide St West
Suite 400 
Toronto, ON M5V 1S8
 
If you are submitting an application via direct mail, please include your answers to the following questions: 
1. Are you legally eligible to work in Canada?
2. Apart from its mission, what makes WWF-Canada an employer of choice for you?
3. What are your salary expectations?
4. How flexible are your salary expectations?
5. Where did you see this posting?
 

Deadline to Apply

Please ensure that your application is received on or before May 10, 2019 at 5 p.m. Toronto time. 
Please note that this position may be filled prior to the deadline if a suitable candidate has been identified, so you are encouraged to apply early. 
 

Commitment to Diversity and Accessibility

WWF-Canada is an equal opportunity employer. We welcome diversity in the workplace and encourage applications from all qualified candidates including women, members of visible minorities, persons with disabilities, and aboriginal peoples.
 
WWF-Canada is also committed to developing inclusive, barrier-free selection processes and work environments. If contacted in relation to a job opportunity, please advise the Human Resources Representative in a timely fashion of any accommodation measures which must be taken to enable you to be assessed in a fair and equitable manner. Information received relating to accommodation measures will be addressed confidentially.

We thank all applicants for their interest in joining WWF-Canada.  Given the volume of applications received, we request that you do not follow up your application with a phone call.  We will contact only those candidates selected for interviews and thank you for your understanding.