Manager, Social Media

The Manager, Social Media is responsible for planning and executing WWF-Canada’s social-media strategy. This role will provide leadership and guidance on social-media best practices in order to leverage the power of social media to achieve WWF-Canada’s conservation and fundraising goals. This role will also directly manage the Specialist, Social Video.

 

● Manage and optimize the organization’s social-media presence to increase performance.

● Communicate in a distinctive brand voice exercising impeccable judgement for community standards.

● Manage the social media promotion budget.

● Leverage audience analytics

● Grow the social media capacity of key WWF-Canada staff.

● Manage the Specialist, Social Video

● Empower WWF-Canada staff and external influencers to advocate for WWF-Canada on social media.

● Regular reporting of social-media activities and campaigns. Identify goals and analyze progress to improve social-media efforts over time.

● Maintain the editorial calendar for WWF-Canada social-media postings.

● Support internal teams with their content update requirements and being an evangelist for social media best practices.

 

● Degree or diploma in communication, journalism, marketing or relevant work experience.

● At least 3 years operating social-media accounts with large followings for a major public brand.

● At least 2 years of creating video or overseeing video production for social media.

● Experience managing people.

● Current expertise in the evolving algorithms, analytics and best practices of social media platforms, for organic and paid use.

● Experience using social-media monitoring, publishing and reporting tools, such as Hootsuite, Sprout Social, Google Analytics, etc.

● Good knowledge of Photoshop.

● Strong project coordination background with track record of managing multiple projects within given timelines and in a fast-paced, changing environment.

● Excellent communication and interpersonal skills. 

● Passion for digital innovation.

● Digital agency and/or not for profit experience is a definite asset but not required.

● Bilingual in French an asset.

 

This is a thirteen-month contract opportunity based out of Toronto.

 

If you are interested in applying for this exciting opportunity, you may submit your application ONLINE or by direct mail to: 

 

Attn: Human Resources Department 

410 Adelaide Street West

Suite 400

Toronto, ON  M5V 1S8

 

If you are submitting an application via direct mail, please include your answers to the following questions:

1. Apart from its mission, what makes WWF-Canada an employer of choice?

2. Are you legally eligible to work in Canada?

3. What are your annual salary expectations?

4. How flexible are your salary expectations?

5. Where did you hear about this position?

6. This is a 13-month contract role, please acknowledge your understanding of this.

 

Please ensure that your application is received on or before August 19, 2018. Please note that this position may be filled prior to the deadline if a suitable candidate has been identified, therefore please submit your applications as early as possible. 

 

WWF-Canada is an equal opportunity employer. We welcome diversity in the workplace and encourage applications from all qualified candidates including women, members of visible minorities, persons with disabilities, and aboriginal peoples.

 

WWF-Canada is also committed to developing inclusive, barrier-free selection processes and work environments. If contacted in relation to a job opportunity, please advise the Human Resources Representative in a timely fashion of any accommodation measures which must be taken to enable you to be assessed in a fair and equitable manner. Information received relating to accommodation measures will be addressed confidentially.

 

We thank all applicants for their interest in joining WWF-Canada.  Given the volume of applications received, we request that you do not follow up your application with a phone call.  We will contact only those candidates selected for interviews and thank you for your understanding.