What We Do

World Wildlife Fund Canada is the country’s largest international conservation organization. Guided by the best scientific analysis and Indigenous knowledge, we work to conserve species at risk, protect threatened habitats, and address climate change. Our long-term vision is simple: to create a world where nature and people thrive.

Wildlife

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Wildlife

Our planet’s biodiversity is in crisis. Global wildlife populations have declined by 60 per cent on average over the past 40 years — and about half of Canada’s populations are also experiencing decline. WWF-Canada is working to reverse this.
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Habitat

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Habitat

In Canada, 84 per cent of habitats with high concentrations of at-risk species are inadequately or not at all protected. Alongside local and national partners, WWF-Canada is working to conserve ecologically important regions, create a network of protected areas and restore habitat across the country.
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Image of windmill in field.

Climate

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Climate

The climate crisis is wreaking havoc across the globe, putting the future of the planet as we know it at risk. WWF-Canada is working on nature-based climate solutions to reduce the release of greenhouse gas emissions into the atmosphere and increase our adaptation and resilience to the changes that have already begun.
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Innovation

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Innovation

WWF-Canada is using cutting-edge science and technology to help fill crucial data gaps, identify the most important habitats and use that knowledge to protect species diversity. From artificial intelligence to drones, conservation technologies are helping us find innovative solutions to some of the world’s most pressing environmental challenges.
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© Peter Ewins / WWF-Canada

What You Can Do

Rhino in a field

Status: Vulnerable

Help the recovery of greater one-horned rhinos.
DONATE
Orcas near ship

Help ban all dumping in marine protected areas

At-risk species in Canada’s protected areas are threatened by billions of litres of harmful ship waste each year. Tell the federal government you want #NoDumping in marine protected areas.
Add your voice
kid with adult in field

Use the power of your Will to do more

You can leave a gift in your Will for wildlife while still taking care of your loved ones. You don't have to choose.
Get Started

A win/win for you and nature

Play WWF-Canada’s 50/50 British Columbia Lottery for a chance to win big and help whales thrive.
Play now
© Victor Daggberg / WWF-Canada River with Trees

With Your Help

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Healthy native plants were planted last year through In the Zone and other restoration work

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Was granted to Indigenous partner organizations last year to support Indigenous-led conservations initiatives

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Tonnes of stored carbon was found in terrestrial ecosystems via our Mapping Canada's Carbon Landscapes report
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